The Sony CES 2025 keynote will start quickly and you may watch it, and comply with our protection reside, proper right here. The Afeela electrical automobile dominated Sony’s 2023 and 2024 CES press conferences and it seems that development will proceed this 12 months, with an look on the Sony occasion (and a followup press convention) already confirmed. This represents a change for Sony, a CES mainstay firm, because it’s higher recognized for its a long time within the shopper electronics house with its Walkman portables and Trinitron TVs of outdated together with next-gen PlayStation consoles and Alpha cameras.
What to anticipate at Sony’s CES 2025 press convention
The Afeela is the primary product from Sony Honda Mobility, a three way partnership between the Japanese electronics and transportation giants. After a shock rollout at CES 2023, the Sony CES presser teed up further particulars on the EV’s LiDAR-heavy sensor array and AI-enhanced cabin tech (the latter coming with an help from Microsoft) at CES 2024. If the automobile’s beforehand introduced scheduling waypoints — preorders in 2025 forward of 2026 availability — stay intact, we’re hoping to listen to which of the Afeela’s idea automobile niceties will truly make the reduce as soon as it enters the streets of the true world.
In fact, it will not be all Afeela on a regular basis in Vegas. Count on Sony to spend time speaking up its imaging, gaming or possibly even its film studio division. And hopefully, we’ll get extra data on the corporate’s XR headset, which was proven off on the 2024 present, solely to by no means be seen once more. CES 2025 can be the right place to indicate off a meaty replace of a doable competitor to the Apple Imaginative and prescient Professional.
Watch the Sony CES 2025 livestream
You may watch the Sony CES press convention because it occurs beneath. The feed will begin Monday, January 6 at 8:00PM ET.
The separate Afeela press convention will happen on Tuesday, January 7 at 4:30PM PT, and shall be streamed on YouTube as nicely.
Comply with real-time CES updates on our liveblog
Dwell194 updates
Naturally, there’s an Afeela agent, which appears like one more voice-activated assistant to navigate the automobile’s interface.
A better have a look at the Afeela 1’s driving expertise. (Sony)
Hey we’re 13 minutes in and we simply heard “AI” for the primary time, as Sony discusses the sensors and software program its utilizing to energy Afeela’s driver help options (I am reluctant to name something autonomous at this level).
OK, it does sound like we’re getting some actual element right here, together with the preliminary reservation course of
Right here comes the newest model of the Afeela 1, the EV from Sony Honda Mobility. (Sony)
We have seen this trick earlier than, although. Something new to share, Sony?
Right here comes the “close to ultimate” model of Afeela, which is able to supposedly be accessible in “lower than two years.”
Yasuhide Mizuno, CEO of Sony / Honda mobility is out to speak vehicles.
Switching to mobility with the long-teased Afeela automobile. Will we get any concrete information this 12 months?
Oooh, a prototype of a brand new coach headset made by Sony. Noise-cancelling and 5G. Will debut throughout the 2025 season. Cannot think about coaches are too involved about who makes their headsets.
They’re additionally speaking concerning the bizarre NFL / Disney Toy Story-style soccer sport, an “altcast” the place it was shot reside and mechanically translated into the world of Toy Story. One other factor I am unsure who’s asking for, however hey.
NFL Commissioner Roger Goodell joins the Sony execs on the stage. (Sony)
They’re speaking about how Sony’s cameras are used for broadcasts just like the Tremendous Bowl in addition to Sony cameras being utilized by the AP for nonetheless images.
Appears like we’re up for a barely awkward dialog right here!
OK, now the president of Sony Electronics Neal Manowitz is out together with the commissioner of the NFL Roger Goodell.
Whereas the PS5 Professional acquired a fast shout-out, there’s nothing about {hardware} right here.
As an alternative, we’re now speaking about Sony tech because it pertains to sports activities, with some clips from the Paris Olympics accompanying i
As has been the case for Sony’s CES press conferences currently, that is all about leisure — movie, music, PlayStation, creators and so forth.
Sony head honcho Hiroki Totoki kicks off the CES 2025 presentation. (Sony)
Sony’s goal is to fill the world with emotion by means of the facility of creativity and know-how, Totoki says.
Sony’s going to share some updates to indicate the way it continues to “push boundaries.” No AI but!